Generative Engine Optimization (GEO): The Complete Guide
Generative Engine Optimization (GEO) is the practice of optimizing content to be discovered, summarized, and cited by AI-driven search engines (like Google AI Overviews, ChatGPT Search, Perplexity, and Claude). Unlike traditional SEO, which optimizes for a list of blue links, GEO optimizes for the single, synthesized answer. This guide covers…








